Privacy policy
Privacy Policy
Last updated: 28 August 2026
The Cake Print Studio (“we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and share personal information when you visit our website, place an order, contact us or otherwise interact with our online store.
Our online store is powered by Shopify.
1. Who We Are
The Cake Print Studio is an online business based in County Laois, Ireland.
For the purposes of applicable data protection legislation, including the General Data Protection Regulation (“GDPR”) and the Data Protection Act 2018, The Cake Print Studio is the data controller for personal information where we determine how and why that information is processed.
Contact email: info@thecakeprintstudio.ie
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the email address above.
2. Personal Information We Collect
Depending on how you interact with our website, we may collect information including:
- Your name
- Billing and delivery address
- Email address
- Telephone number
- Order and transaction information
- Products purchased
- Personalisation details you provide
- Names, ages, dates or messages supplied for personalised products
- Photographs or images you upload
- Messages and communications you send to us
- Marketing preferences
- IP address
- Browser and device information
- Information about how you interact with our website
- Cookie and similar technology information
Payment information is processed through the payment providers available through our Shopify store. We do not ordinarily receive or store your complete payment-card details ourselves.
3. Personalised Products & Uploaded Images
When you provide names, photographs, images, messages or other information for the creation of a personalised product, we process this information for the purpose of creating and fulfilling your order.
Please only provide photographs, images and personal information that you are authorised to provide to us.
Customer-supplied images and personalisation information may be retained for a reasonable period where necessary for order fulfilment, customer service, dispute resolution or legal purposes. They will be deleted when they are no longer reasonably required, subject to any applicable legal retention obligations.
4. How We Use Your Information
We may use your personal information to:
- Process and fulfil orders
- Create personalised products
- Take and process payments
- Arrange delivery
- Communicate with you regarding your order
- Respond to enquiries and customer-service requests
- Manage refunds, replacements or complaints
- Maintain appropriate business, accounting and tax records
- Prevent fraud and protect our website and business
- Improve the operation, performance and security of our store
- Analyse how our website is used
- Measure the effectiveness of advertising
- Send marketing communications where we have a lawful basis to do so
- Comply with legal and regulatory obligations
We will not use your personal information for purposes incompatible with the purposes for which it was collected unless permitted or required by law.
5. Legal Bases for Processing
Under GDPR, we must have a lawful basis for processing personal information.
Depending on the circumstances, we may rely on:
Contract: Where processing is necessary to process your order, create personalised products, take payment, arrange delivery or provide customer service.
Legal obligation: Where processing is necessary to comply with legal, accounting, tax or regulatory requirements.
Legitimate interests: Where processing is necessary for legitimate business purposes such as protecting our business, preventing fraud, maintaining website security and improving our services, provided those interests do not override your rights and freedoms.
Consent: Where required, we may rely on your consent, including for certain marketing, analytics, advertising or non-essential cookies. Where processing is based on consent, you may withdraw your consent at any time.
6. Shopify & Other Service Providers
Our online store is hosted by Shopify.
To operate our website and fulfil orders, we may share personal information with third parties where reasonably necessary, including:
- Shopify
- Payment processors
- Postal and courier companies
- Email and communication providers
- Website and technology providers
- Analytics providers
- Advertising and marketing providers
- Accountants, legal advisers or other professional advisers
- Government, regulatory or law-enforcement authorities where required by law
These providers may process personal information on our behalf or, in some circumstances, for their own purposes in accordance with their applicable privacy terms.
We only disclose personal information where we have an appropriate reason to do so.
7. International Data Transfers
Some companies that help us operate our website, process payments, provide analytics or deliver advertising services may process personal information outside Ireland or the European Economic Area (“EEA”).
Where personal information is transferred internationally and data-protection law requires safeguards, appropriate mechanisms will be used to protect that information.
8. Cookies, Analytics & Advertising
Our website uses cookies and similar technologies to operate the store, remember preferences, understand how visitors interact with our website and, where permitted, measure and personalise advertising.
We may use services including:
- Google Analytics
- Google Ads
- Meta technologies, including the Meta Pixel, which may be used in connection with Facebook and Instagram advertising
- Shopify's own analytics, advertising and customer-privacy technologies
These services may collect information about your device, browser, IP address and interactions with our website and may use cookies or similar technologies.
Where required by applicable law, non-essential analytics and advertising technologies will only be activated after you have provided the necessary consent through our cookie or privacy controls.
You can change or withdraw your cookie choices using the privacy controls available on our website. You may also manage cookies through your browser settings.
9. Marketing Communications
Where permitted by law, we may use your contact information to send you information about products, offers, promotions or other updates.
Where consent is required, marketing communications will only be sent where you have provided the appropriate consent.
You can unsubscribe from marketing emails at any time by using the unsubscribe link contained in the email or by contacting us at info@thecakeprintstudio.ie.
Unsubscribing from marketing does not prevent us from contacting you where necessary regarding an existing order or customer-service matter.
10. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and to comply with applicable legal, tax, accounting and regulatory requirements.
Different categories of information may therefore be retained for different periods.
When personal information is no longer required, we will delete or anonymise it where appropriate.
11. Your Data Protection Rights
Depending on the circumstances and applicable law, you may have rights including:
- The right to access personal information we hold about you
- The right to have inaccurate or incomplete information corrected
- The right to request deletion of your personal information
- The right to restrict certain processing
- The right to object to certain processing
- The right to data portability
- The right to withdraw consent where processing is based on consent
- The right to lodge a complaint with a data-protection supervisory authority
These rights may be subject to conditions and exceptions under applicable law.
To exercise any of these rights, contact:
We may need to verify your identity before completing certain requests.
12. Children's Information
Our products may be designed for children's celebrations, but our website and online store are intended to be used by adults making purchases.
We do not knowingly seek to collect personal information directly from children for marketing purposes.
Where an adult provides a child's name, age, photograph or other information for a personalised product, we process that information for the purpose of creating and fulfilling the requested order.
Customers should only provide children's personal information or photographs where they have the appropriate authority to do so.
13. Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration, loss or misuse.
However, no method of transmission over the internet or electronic storage can be guaranteed to be completely secure.
14. Your Right to Complain
If you have concerns about how we handle your personal information, please contact us at info@thecakeprintstudio.ie so that we can investigate your concern.
You also have the right to make a complaint to Ireland's Data Protection Commission (DPC).
Data Protection Commission Ireland
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, services, technology, legal requirements or data-processing practices.
The latest version will be published on our website and the “Last updated” date at the top of this policy will be amended accordingly.
16. Contact Us
If you have any questions about this Privacy Policy, your personal information or your data-protection rights, please contact:
The Cake Print Studio
County Laois, Ireland
Email: info@thecakeprintstudio.ie